Specialization
HR and Marketing
Areas Of Interest
Consumer behaviour, Digital marketing & IMC and Marketing research.
Teaching Experience
14 years
Awards & Recognition
1. Invited as a Resource person for 6 days FDP at Yeshwant rao chavan school of social science, 2. Invited as resource person at Doon University in 10 days training on test construction, 3. Invited for Guest lecture at Amity University, MVIT and PES university. 4.Working as a reviewer with IGI global publishing.
FDP’s
4
Workshops
3
Conferences FDP's
7
Seminars
3
Workshops / FDP's
1
Training programs
1
Scopus ID/Google Scholar ID
https://scholar.google.com/citations user=9bVLJGMAAAAJ&hl=en
PhDs Guided/PhDs Guiding
1
Publications In Refereed Journals
5
Publications In Conferences
5
Books Published
2
UG / PG Projects
200+
Research Project
Consumer Behaviour (online & offline), Digital Marketing, electronic word of mouth, Social media marketing and Marketing Communication.
